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Small Business “To Do” Items for a New Year
Along with your promise to yourself to finally get in shape and start saving money, below are 5 “to do” items for your small business, guaranteed to make just about any business more profitable in a...
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Pin Your Company to the Top with Pinterest for Business
Auto buffs always marvel at the newest sports cars that hits the road. Last spring, I marveled at the Dodge Viper during its New York Auto Show debut. And the start of 2013 heralded a fully...
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Beginner Steps to Effective Business Networking
At 15, I landed in Canada from a land far, far away. The very same year, I got my first taste of entrepreneurship. I started by converting the good ole’ paper forms to digitized databases for...
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Don’t Make Customers Pay For Your Digital Marketing Mistakes
One of the biggest reasons people get into trouble marketing their small business online is the common perception that our digital communications are free. And it’s true: it won’t cost you a penny to...
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Twitter Chat: How SMBs Can Take Advantage of Consumer Holidays
Holidays are terrific opportunities to call attention to your business, hold a sale, offer a special, and motivate customers to shop. While many holidays are focused on consumer sales, even...
View ArticleBusiness Leadership Brings Changes at Yahoo!
Business leadership is bringing changes to Yahoo! The company’s new CEO is introducing unique ideas and giving the employees a sense of purpose once again. Great leadership can transform your business...
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Are Banks Losing Interest in Small Business?
If you think that banks are less interested in lending to small business than they used to be, you’re right. In 2012, only 29 percent of all non-farm, non-residential, loans were less than $1 million,...
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Chris Goward: Affiliate Programs and Conversion Optimization #AMDays
Welcome to the series of pre-conference interviews with select speakers from the upcoming Affiliate Management Days San Francisco 2013 (Apr 16-17, 2013). In this interview, my guest is Chris Goward ,...
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3 Lead Generating LinkedIn Features to Capitalize On
LinkedIn can help get your business in front of potential buyers. LinkedIn gives you the online real estate to promote your products, services, press, and user reviews in front of a highly targeted...
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Small Business Lending Up for First Time in 10 Quarters
Small business owners received some good news this week as it was reported that lending to them has increased for the first time in 10 quarters. According to a report at Inc.com , the U.S. Small...
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“Valuable Content Marketing” Offers Digital Marketing Insights
Content marketing is certainly among the hot social media trends today. It’s become so popular that one could say it’s the “new black” for marketing. But how should businesses deploy their content...
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Tumblr Introduces Sponsored Posts to Dashboard, Some Users Complain
Tumblr has added sponsored posts to its Web dashboard, and not all users are happy. Some are saying “told you so,” believing the move is somehow related to Yahoo’s acquisition of Tumblr. In an...
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Hackers Allegedly Steal 160 Million Credit Card Numbers
It is another reminder of how vulnerable our digitally connected world has become. Five men were charged Thursday in what has been called the largest data breach conspiracy known. It is certainly the...
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Your Guide to Small Business News the Week Ending August 17
Here is news important to your business from the recent week. The Small Business Trends editorial team has you covered, always looking for the stories that will give you a competitive edge and better...
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If You Want To Grow You Must Invest in Yourself – Attend One of These Events
We bring you our latest hand-picked list of events and awards for small businesses and entrepreneurs. If you want to grow your business, you must invest in yourself — and in your team. That means...
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Google AdWords Conversion Import Tracks Offline Sales
Google AdWords can already track the connection between your customer’s click on an ad and a sale on your website. But a new feature called AdWords Conversion Import can help track clicks on an...
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Podcasting Microphone: Review of MXL Studio 1 Red Dot
Podcasting is a popular and effective way to share your expertise. While newer social media methods dominate the news, audio and video continues to grow as a way to connect with a listener and viewer,...
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Samsung’s Upgraded 10-inch Note Tablet Coming Oct. 10
If you’re in need of the mobility of a tablet for business but aren’t impressed with either iPads or Microsoft’s latest crop of Surface devices , don’t worry. Imagine Samsung’s Galaxy Note 3 but as a...
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